Adjacent Supply Branding
Adjacent Supply, a street lifestyle brand based in Brisbane, was dedicated to creating quality apparel and accessories that made a difference. The brand took pride in its charitable donation program called 'Supply for Change', which empowered customers to select a local charity of their choice. A percentage of each order was donated directly by the brand, allowing customers to contribute to positive change with every purchase.
I crafted the independent apparel label’s brand identity from the ground up. In addition, I spearheaded the brand's launch by overseeing product design, website development, and the creation of authentic social media content and streetwear photoshoots.
